Google Instant – Can a Better Google Search Experience Cause the Instant Death of SEO?

Google Instant is the search engine market leader’s latest enhancement of its search technology and its sure to be a hit with Google users – who, collectively, represent about two-thirds of all search engine users – as well as non-users, which may help it claw back some of the market share it lost to Yahoo [...] Read more »

Internet Marketing Ideas for Realtors – How to Take Away Top Google Rankings from Competitors

Effective website promotion is a critical to the success of virtually any business in today’s digital era. And it is especially important in the field of real estate sales due to the fact that the Internet plays such a huge role in connecting home buyers and sellers with real estate sales professionals, as a study [...] Read more »

Search Engine Optimization – The Five Factors Search Engines Use to Rank Websites

Search engine optimization (SEO) is an extremely challenging endeavor that focuses on increasing the flow of targeted traffic to a website by addressing the same five factors that search engines look at: Maximizing its relevance to its target keywords Boosting its authority for the content on its pages Increasing its usability for the people who [...] Read more »

Two Simple Keys to SEO Success: Take Care of the Basics and Forget about Algorithm-Chasing

Search engine optimization (SEO) is critical to the success of any website because it helps to improve a website’s visibility in the natural search results – the end result of which should be that the optimized website experiences a sustainable boost in search referral traffic. And yet in spite of the obvious importance of SEO, [...] Read more »